[FRIAM] Fwd: Notification of Bids & RFPs: PROFESSIONAL SERVICE

[Tom Johnson]

FYI
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From: "City of Santa Fe Notifications" <noreply at santafenm-gov.com>
Date: May 4, 2017 2:02 AM
Subject: Notification of Bids & RFPs: PROFESSIONAL SERVICE
To: <tom at jtjohnson.com>
Cc:

City of Santa Fe

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Publication Services for the Official Santa Fe Guide
<http://www.santafenm.gov/bids_rfps/detail/1750p>

The Contractor shall provide the following services for the City:

                        The Contractor shall publish the Visit Santa Fe
(VSF) 2018 Santa Fe Guide including but not limited to the following tasks:

   1. Acquisition, coordination and consolidation of all promotional
   information and all pertinent materials regarding Santa Fe, in order to
   properly direct visitor and group sales inquiries.
   2. Detailed information and photos on Santa Fe’s hospitality, culture &
   history, cuisine, visual & performing arts, outdoor activities, shopping,
   relaxation, service facilities, including the demographics of Santa Fe and
   support for Santa Fe as world class national and international tourism
   destination. Photos used in the publication would also have usage rights
   for VSF to use.
   3. Publication advertising shall be arranged by Contractor at
   established rates, as shown in the rate card. These rates will be mutually
   agreed upon between the City and the Contractor, 30 days before any rate
   card is printed or distributed.
   4. Cover, design and all editorial content (excluding paid listings) to
   be approved by the VSF on behalf of the City. Any changes requested shall
   be followed by the Contractor.  Final responsibility for the accuracy of
   the content rests with the Contractor.  The City shall be given a minimum
   of three possible covers to choose from and 10 working days to review all
   editorial content.  The City will reserve the right to reject cover and use
   its own advertising agency to produce an alternate cover.  Contractor will
   pay advertising agency for all alternate cover work.
   5. One online version of the 2018 Santa Fe Guide using NXT book media or
   equivalent program to be housed on the santafe.org website. Contractor
   is responsible for including hyperlinks for all advertisers and listings.
   Online version must be completed and all code turned over to the City of
   Santa Fe by December 19, 2017.  In addition, contractor will provide a PDF
   and JPG file of the Guide at the same time.
   6. The City of Santa Fe is looking for responses that incorporate
   innovation “value added” options including, but not limited to electronic
   versions of the Santa Fe Guide, cross-promotional opportunities, web
   marketing programs, etc. In addition, we encourage contractors to provide
   new ideas and concepts for the Guide.
   7. Mechanics:


   1. Approximately 8 ½” x 11” in size


   1. Paper weight: 60 lb text minimum, high quality grade.  Cover paper
   weight: 65-70lb cover stock with a coated finish.


   1. Number of pages: 65maximum to include editorial, advertising and
   covers.

                  4          Minimum ratio of forty-five percent (45%)
advertising to fifty-five percent (55%) editorial (ads include all paid
listings)

   1. 350,000-400,00 copies


   1. All pages will be 4-color.  Black and white ads are not acceptable.


   1.         Packed bulk, color code labeled, in cardboard cartons, and in
   smaller wrapped packages, mix to be determined by the City.


   1. Maximum weight per carton limited to 40 lbs.


   1. Cover graphics to include: Official Santa Fe Guide 2018, using
   trademarked Santa Fe logo typeface, to be supplied by City.


   1. Advertising rate card using trademarked Santa Fe logo typeface.


   1. Table of contents


   1. Photo credits approved by City


   1. The City will provide the publisher with a list of specifications
   concerning the number of visitors guides requiring indicia, self-mailer
   insert on the back cover, 90 days before delivery is due


   1. The Contractor shall deliver 100,000 copies of the 2018 Santa Fe
   Guide to the City on or before December 15, 2017, between the hours of 8:00
   a.m. and 3:00 p.m., upon coordination with the City, at least five days in
   advance.  A delivery schedule for the balance will be agreed upon by the
   Contractor and the City. All delivery charges will be paid be the
   Contractor.


   1.   VSF must approve all ad placements including location in guide and
   position on pages.
   2.   Contractor shall have the ability to deliver Guides to other
   locations in Neighboring States

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