<div dir="ltr">Although I haven't been following the what-is-design thread, this post strikes me as possibly relevant.<br><br><div class="gmail_quote"><div dir="ltr">---------- Forwarded message ---------<br>From: Mads from Interaction-Design.org <<a href="mailto:mads.soegaard@interaction-design.org">mads.soegaard@interaction-design.org</a>><br>Date: Tue, Oct 30, 2018 at 7:43 AM<br>Subject: Design is where science and art break even<br>To: <<a href="mailto:Russ.Abbott@gmail.com">Russ.Abbott@gmail.com</a>><br></div><br><br><u></u>
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Do you need a degree to get the balance right?
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It’s hard to know where to turn when it comes to embarking on, or trying to
further, your career in the UX industry.
<br><br>
Good education is a must throughout your professional life—however there is
no real consensus on UX right now due to the field still being in its
infancy.
<br><br>
A great way to start is by getting a thorough understanding of all the core
concepts within the umbrella of UX… and our first two articles are
going to
do just that by delving into Interaction Design and Conversion Centred
Design. We’ll then round up with an article that discusses the true
topic
of the week: whether you do in fact need a degree to get started with, or
enhance, your design career.
<br><br>
Without further ado, let’s jump in!<br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>What is Interaction Design?</strong></h1><em><small><i style="font-family:'Roboto',Helvetica,Arial,sans-serif"><a href="https://www.interaction-design.org/literature/article/what-is-interaction-design?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><img src="https://public-media.interaction-design.org/images/uploads/user-content/16990/hlOVH2snWfAJoz6CTiqlTthVY6F8nrnDfwFKFNsy.gif" width="600" alt="" style="width:600px;max-width:100%"></a><br>Author/Copyright holder: Teo Yu Siang and Interaction Design
Foundation. Copyright terms and licence: CC BY-NC-SA 3.0
</i></small>
</em>
<br><br>
As per the name of our organization, Interaction Design is one of the core
topics we focus on here at the Interaction Design Foundation. It would
therefore only make sense to share some literature that really delves into
this area of UX, the five dimensions it consists of, as well as some
information about what interaction designers do in their
day-to-day role. Take a look at our first article of the week to
<strong>
investigate the topic further and start creating products that enable
your users to achieve their objectives in the best possible way.
</strong>
<br>
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<a href="https://www.interaction-design.org/literature/article/what-is-interaction-design?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" style="line-height:1;padding:12px 20px 13px;background-color:#009cde;color:#fff;min-width:150px;border-radius:4px;margin:0;text-decoration:none;text-align:center" target="_blank">
Read more
</a>
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<br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>
The Seven Simple Principles of Conversion Centred Design (CCD) and How
to Use Them
</strong></h1><em><small><i style="font-family:'Roboto',Helvetica,Arial,sans-serif"><a href="https://www.interaction-design.org/literature/article/the-seven-simple-principles-of-conversion-centred-design-ccd-and-how-to-use-them?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><img src="https://public-media.interaction-design.org/images/uploads/user-content/16990/RZviAsuuGvpXHBqjGZAB8DtagUasO5bMhDDhCsUn.jpeg" width="600" alt="" style="width:600px;max-width:100%"></a><br>Author/Copyright holder: Pixabay. Copyright terms and licence:
CC0
Public Domain
</i></small>
</em>
<br><br>
Much of our time as designers is spent trying to solve
<em>user</em>-orientated problems. However it sometimes becomes the case that
you need
to find solutions for
<em>business</em>-orientated problems instead. And
this is where Conversion Centred Design (CCD) can step in to lend a
helping
hand. Like a lot of your design work, it will be an art
<em>and</em> a
science to get CCD right… and it’s also
<strong>
a great way to show the ROI of what you can do as a designer.
</strong>
Learn about the seven principles that make up the core of CCD and find out how
you can make each page of your website play a part in turning visitors
into
customers.
<br>
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<a href="https://www.interaction-design.org/literature/article/the-seven-simple-principles-of-conversion-centred-design-ccd-and-how-to-use-them?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" style="line-height:1;padding:12px 20px 13px;background-color:#009cde;color:#fff;min-width:150px;border-radius:4px;margin:0;text-decoration:none;text-align:center" target="_blank">
Read more
</a>
</td>
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</tbody>
</table><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">Do I Need a Degree to Work In User
Experience?</h1><em><small><i style="font-family:'Roboto',Helvetica,Arial,sans-serif"><a href="https://www.interaction-design.org/literature/article/do-i-need-a-degree-to-work-in-user-experience?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><img src="https://public-media.interaction-design.org/images/uploads/user-content/16990/7jKB8xmzNebx3y9sVxmr8pDGkr7DSEbdyPJ8GSxQ.jpeg" width="600" alt="" style="width:600px;max-width:100%"></a><br>Author/Copyright holder: Flazingo Photos. Copyright terms and
licence:
CC BY-SA 2.0
</i></small>
</em>
<br><br>
When considering a career in UX design, this thought may well have gone
through your mind at some point. While the question may seem simple on
first look, the
answer can often be a lot more complicated depending on various
factors—such as the approach you have to your life and career. What we
<em>can</em> be sure about is that
<strong>
it’s worthwhile spending a bit of time exploring the benefits of a
related degree, while also investigating the alternative routes
</strong>
that exist within the UX education space. And that’s exactly what our final
article of the week will do… so let’s jump right in!
<br>
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<tbody>
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<td style="font-family:'Roboto Condensed',Helvetica,Arial,sans-serif;font-size:16px;padding:0;text-align:center" align="center" valign="top">
<a href="https://www.interaction-design.org/literature/article/do-i-need-a-degree-to-work-in-user-experience?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" style="line-height:1;padding:12px 20px 13px;background-color:#009cde;color:#fff;min-width:150px;border-radius:4px;margin:0;text-decoration:none;text-align:center" target="_blank">
Read more
</a>
</td>
</tr>
</tbody>
</table>
<br>
Between delving into key concepts and discussing the different forms of UX
education, we hope this week’s literature has provided you with a range
of
information and insight for you to digest.
<br><br>
If you become a member of the IDF, you'll gain access to over 25 self-paced,
online courses that will have something to offer whatever stage of your
UX career you're currently at. Check out our
<a href="https://www.interaction-design.org/courses?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank">
<u style="font-family:'Roboto',Helvetica,Arial,sans-serif">full course
catalog</u></a> today!
<br><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>Looking for a Collection of Resources on User Experience?</strong>
</h1>
Look no further! Our
<a href="https://www.interaction-design.org/literature/topics/ux-design?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><u style="font-family:'Roboto',Helvetica,Arial,sans-serif">User Experience topic overview page</u></a> contains a concept
definition as well as all our literature on the topic,
collated in one place. We will be continually adding resources in order to
provide the best possible definition of UX… and through being
free-to-access, you can use and link to this page as you wish!
<br><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>Want to Improve Your User Experience Skills Even Further?</strong>
</h1>
Why not sign up for one of our
<a href="https://www.interaction-design.org/courses?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank">
<u style="font-family:'Roboto',Helvetica,Arial,sans-serif">online UX
design courses</u></a> this week? If you were to spend just 15 minutes a day
participating in one,
it would take just 4–6 weeks for you to boost your skills. Now, imagine
if
you were to do that for a whole year—just think how much your skill-set
could grow!
<br><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>
Would you Like to Upskill Your Team in the Field of UX Design?
</strong>
</h1>
We can provide a great opportunity for you and your colleagues to gain a
deep understanding of UX design without leaving your office chairs. With
the support of an IDF Relationship Manager, we can guide your team through
an IDF course pathway that’s best suited to your organization. Whether
you’re a designer, marketer or manager, we have courses that will help
enhance your contribution to the workplace, so wait no further - sign your
team up for a
<a href="https://www.interaction-design.org/corporate?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><u style="font-family:'Roboto',Helvetica,Arial,sans-serif">Company membership</u></a> today!
<br><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>Involved in a design event or conference?</strong>
</h1>
Reach over 170,000 visitors each month for free through partnering with us
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<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>Fancy networking with some designers in your area?</strong>
</h1>
The <a href="https://www.interaction-design.org/community?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank">
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group and take a friend along to enjoy networking, learning and having fun
with other designers in your area :-)
<br><br>
<h1 style="font-family:'Roboto',Helvetica,Arial,sans-serif;line-height:1.25;text-align:center">
<strong>Start your day inspired – Every day!</strong>
</h1>
We've spent 15 years carefully selecting the very best and most credible
quotes about great design. We
<a href="https://www.interaction-design.org/quote?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><u style="font-family:'Roboto',Helvetica,Arial,sans-serif">offer to send one quote</u></a> straight to your inbox every
morning so you can start your day feeling
inspired, motivated and even better equipped to explain why great design
is
essential to any organization or product.
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If you like a quote, you can even <a href="https://www.interaction-design.org/quote?utm_source=newsletter&utm_medium=email&utm_content=letter2018-10-26&utm_campaign=non-members" target="_blank"><u style="font-family:'Roboto',Helvetica,Arial,sans-serif">download a PDF version for hanging on your office wall</u></a>.
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</div></div>-- <br><div dir="ltr" class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr">Russ Abbott<div>Professor, Computer Science</div><div>California State University, Los Angeles</div></div></div>